CONTACT

Design that drives clarity, traction, and scale.

Product strategy, branding and design leadership for high-growth startups and Web3 ventures.

Explore Fractional Design Leadership

With over 20 years of experience, I help startups and Web3 companies build products that matter.

As a multidisciplinary designer, I bridge strategy, branding, and product development to create solutions that drive real business impact.

Looking for a Principal, Lead, or Senior Designer?

DOWNLOAD MY CV

20+ years of design experience

Product, branding & communication expertise

Speaker at TEDx, IXDA, and UXDX events

Projects featured in major media outlets

Strategic leadership & team scaling

What I Do

Fractional Design Leadership

Strategic design leadership without full-time overhead. Perfect for startups needing senior guidance and execution.

Product Design & Strategy

From discovery to UX/UI and dev handoff. Complete product development with strategic thinking.

Branding & Communication

Positioning, visual identity, marketing, and content that resonates with your audience.

Design Team Scaling

Access to a flexible, outsourced design team that grows with your needs.

Selected Work

Realio Network

Web3 Infrastructure & Digital Asset Innovation

product leadership

ux design

design ops

Trst Inc.

Strategic Product Vision & Rebranding

brand design

product strategy

communication consultancy

Ping

A medicine drop counter for bling people

product strategy

design leadership

investment

startup funding

Cartesi

Multi-Phase Design Partnership

web design

visual design

art direction

design leadership

Opslock

Website & Comms

UX design

communication strategy

Opslock, an Austin-based startup, developed a comprehensive industrial risk management platform. At Startupkit, we designed a strategic transformation of their complex technical product into a compelling digital experience that resonates with both clients and investors.

Strategic Challenge

Through stakeholder research, we identified a critical communication gap—the platform served two distinct user groups with vastly different operational contexts: office-based management teams and field professionals working on offshore platforms.

Innovative Solution

We designed a revolutionary dual-narrative website experience that seamlessly serves both audiences through a single, cohesive interface. The site's interaction design mirrors the actual depth-based operations of the industry.

Interactive Storytelling

• Management Experience: Navigation begins at the surface level, scrolling downward through animated sequences that illustrate deep-sea operations, showcasing platform features from surface management to subsea operations

• Field Professional Experience: Navigation starts from the site footer (representing ocean depths), ascending upward to surface level—creating an intuitive journey that mirrors their daily work environment

This depth-based metaphor transforms complex technical features into an engaging narrative that speaks directly to each user's operational reality.

Business Impact

The strategic website design, combined with targeted digital campaigns, significantly enhanced Opslock's market positioning and client acquisition efforts, effectively communicating the platform's value proposition to diverse stakeholder groups.

Circuito Mangabeira

An instruction manual for a new businesses

product strategy

design leadership

Diogo Carvalho

Design leadership for high-growth startups and Web3 ventures.

© 2025 Diogo Carvalho.

All rights reserved.

CONTACT

Design that drives clarity, traction, and scale.

Product strategy, branding and design leadership for high-growth startups and Web3 ventures.

Explore Fractional Design Leadership

With over 20 years of experience, I help startups and Web3 companies build products that matter.

As a multidisciplinary designer, I bridge strategy, branding, and product development to create solutions that drive real business impact.

Looking for a Principal, Lead, or Senior Designer?

DOWNLOAD MY CV

20+ years of design experience

Product, branding & communication expertise

Speaker at TEDx, IXDA, and UXDX events

Projects featured in major media outlets

Strategic leadership & team scaling

What I Do

Fractional Design Leadership

Strategic design leadership without full-time overhead. Perfect for startups needing senior guidance and execution.

Product Design & Strategy

From discovery to UX/UI and dev handoff. Complete product development with strategic thinking.

Branding & Communication

Positioning, visual identity, marketing, and content that resonates with your audience.

Design Team Scaling

Access to a flexible, outsourced design team that grows with your needs.

Selected Work

Realio Network

Web3 Infrastructure & Digital Asset Innovation

product leadership

ux design

design ops

Trst Inc.

Strategic Product Vision & Rebranding

brand design

product strategy

communication consultancy

Ping

A medicine drop counter for bling people

product strategy

design leadership

investment

startup funding

Cartesi

Multi-Phase Design Partnership

web design

visual design

art direction

design leadership

Opslock

Website & Comms

UX design

communication strategy

Circuito Mangabeira

An instruction manual for a new businesses

product strategy

design leadership

Diogo Carvalho

Design leadership for high-growth startups and Web3 ventures.

© 2025 Diogo Carvalho. All rights reserved.

CONTACT

Design that drives clarity, traction, and scale.

Product strategy, branding and design leadership for high-growth startups and Web3 ventures.

Explore Fractional Design Leadership

With over 20 years of experience, I help startups and Web3 companies build products that matter.

As a multidisciplinary designer, I bridge strategy, branding, and product development to create solutions that drive real business impact.

My design career has taken me to major event stages including TEDxInteraction Latin America (IXDA), and UXDX, where I've shared insights on design strategy and innovation.

I worked with great companies such as Realio Network, Emurgo/Cardano, Cartesi, Ferrum Network, Trst Inc., Opslock, Shuttle Control, Baterias Moura, CVC, Yazigi. And the projects I've worked on have been featured in major media outlets including GizmodoVeja Magazine, CanalTech, Techtudo, Tecmundo, UOL, G1, News BTC, Bitcoin Magazine and Cointelegraph.

Looking for a Principal, Lead, or Senior Designer?

DOWNLOAD MY CV

20+ years of design experience

Product, branding & communication expertise

Speaker at TEDx, IXDA, and UXDX events

Projects featured in major media outlets

Strategic leadership & team scaling

What I Do

Fractional Design Leadership

Strategic design leadership without full-time overhead. Perfect for startups needing senior guidance and execution.

Product Design & Strategy

From discovery to UX/UI and dev handoff. Complete product development with strategic thinking.

Branding & Communication

Positioning, visual identity, marketing, and content that resonates with your audience.

Design Team Scaling

Access to a flexible, outsourced design team that grows with your needs.

Selected Work

Realio Network

Web3 Infrastructure & Digital Asset Innovation

product leadership

ux design

design ops

Trst Inc.

Strategic Product Vision & Rebranding

brand design

product strategy

communication consultancy

Ping

A medicine drop counter for bling people

product strategy

design leadership

investment

startup funding

Cartesi

Multi-Phase Design Partnership

web design

visual design

art direction

design leadership

Opslock

Website & Comms

UX design

communication strategy

Circuito Mangabeira

An instruction manual for a new businesses

product strategy

design leadership

Diogo Carvalho

Design leadership for high-growth startups and Web3 ventures.

© 2025 Diogo Carvalho.

All rights reserved.