CONTACT
Design that drives clarity, traction, and scale.
Product strategy, branding and design leadership for high-growth startups and Web3 ventures.
Explore Fractional Design Leadership
With over 20 years of experience, I help startups and Web3 companies build products that matter.
As a multidisciplinary designer, I bridge strategy, branding, and product development to create solutions that drive real business impact.
Looking for a Principal, Lead, or Senior Designer?
DOWNLOAD MY CV
20+ years of design experience
Product, branding & communication expertise
Speaker at TEDx, IXDA, and UXDX events
Projects featured in major media outlets
Strategic leadership & team scaling
What I Do
Fractional Design Leadership
Strategic design leadership without full-time overhead. Perfect for startups needing senior guidance and execution.
Product Design & Strategy
From discovery to UX/UI and dev handoff. Complete product development with strategic thinking.
Branding & Communication
Positioning, visual identity, marketing, and content that resonates with your audience.
Design Team Scaling
Access to a flexible, outsourced design team that grows with your needs.
Selected Work
Realio Network
Web3 Infrastructure & Digital Asset Innovation
product leadership
ux design
design ops
Trst Inc.
Strategic Product Vision & Rebranding
brand design
product strategy
communication consultancy
Ping
A medicine drop counter for bling people
product strategy
design leadership
investment
startup funding
Cartesi
Multi-Phase Design Partnership
web design
visual design
art direction
design leadership
Opslock
Website & Comms
UX design
communication strategy
Opslock, an Austin-based startup, developed a comprehensive industrial risk management platform. At Startupkit, we designed a strategic transformation of their complex technical product into a compelling digital experience that resonates with both clients and investors.
Strategic Challenge
Through stakeholder research, we identified a critical communication gap—the platform served two distinct user groups with vastly different operational contexts: office-based management teams and field professionals working on offshore platforms.
Innovative Solution
We designed a revolutionary dual-narrative website experience that seamlessly serves both audiences through a single, cohesive interface. The site's interaction design mirrors the actual depth-based operations of the industry.
Interactive Storytelling
• Management Experience: Navigation begins at the surface level, scrolling downward through animated sequences that illustrate deep-sea operations, showcasing platform features from surface management to subsea operations
• Field Professional Experience: Navigation starts from the site footer (representing ocean depths), ascending upward to surface level—creating an intuitive journey that mirrors their daily work environment
This depth-based metaphor transforms complex technical features into an engaging narrative that speaks directly to each user's operational reality.
Business Impact
The strategic website design, combined with targeted digital campaigns, significantly enhanced Opslock's market positioning and client acquisition efforts, effectively communicating the platform's value proposition to diverse stakeholder groups.
Circuito Mangabeira
An instruction manual for a new businesses
product strategy
design leadership
Diogo Carvalho
Design leadership for high-growth startups and Web3 ventures.
© 2025 Diogo Carvalho.
All rights reserved.
CONTACT
Design that drives clarity, traction, and scale.
Product strategy, branding and design leadership for high-growth startups and Web3 ventures.
Explore Fractional Design Leadership
With over 20 years of experience, I help startups and Web3 companies build products that matter.
As a multidisciplinary designer, I bridge strategy, branding, and product development to create solutions that drive real business impact.
Looking for a Principal, Lead, or Senior Designer?
DOWNLOAD MY CV
20+ years of design experience
Product, branding & communication expertise
Speaker at TEDx, IXDA, and UXDX events
Projects featured in major media outlets
Strategic leadership & team scaling
What I Do
Fractional Design Leadership
Strategic design leadership without full-time overhead. Perfect for startups needing senior guidance and execution.
Product Design & Strategy
From discovery to UX/UI and dev handoff. Complete product development with strategic thinking.
Branding & Communication
Positioning, visual identity, marketing, and content that resonates with your audience.
Design Team Scaling
Access to a flexible, outsourced design team that grows with your needs.
Selected Work
Realio Network
Web3 Infrastructure & Digital Asset Innovation
product leadership
ux design
design ops
Trst Inc.
Strategic Product Vision & Rebranding
brand design
product strategy
communication consultancy
Ping
A medicine drop counter for bling people
product strategy
design leadership
investment
startup funding
Cartesi
Multi-Phase Design Partnership
web design
visual design
art direction
design leadership
Opslock
Website & Comms
UX design
communication strategy
Circuito Mangabeira
An instruction manual for a new businesses
product strategy
design leadership
Diogo Carvalho
Design leadership for high-growth startups and Web3 ventures.
© 2025 Diogo Carvalho. All rights reserved.
CONTACT
Design that drives clarity, traction, and scale.
Product strategy, branding and design leadership for high-growth startups and Web3 ventures.
Explore Fractional Design Leadership
With over 20 years of experience, I help startups and Web3 companies build products that matter.
As a multidisciplinary designer, I bridge strategy, branding, and product development to create solutions that drive real business impact.
My design career has taken me to major event stages including TEDx, Interaction Latin America (IXDA), and UXDX, where I've shared insights on design strategy and innovation.
I worked with great companies such as Realio Network, Emurgo/Cardano, Cartesi, Ferrum Network, Trst Inc., Opslock, Shuttle Control, Baterias Moura, CVC, Yazigi. And the projects I've worked on have been featured in major media outlets including Gizmodo, Veja Magazine, CanalTech, Techtudo, Tecmundo, UOL, G1, News BTC, Bitcoin Magazine and Cointelegraph.
Looking for a Principal, Lead, or Senior Designer?
DOWNLOAD MY CV
20+ years of design experience
Product, branding & communication expertise
Speaker at TEDx, IXDA, and UXDX events
Projects featured in major media outlets
Strategic leadership & team scaling
What I Do
Fractional Design Leadership
Strategic design leadership without full-time overhead. Perfect for startups needing senior guidance and execution.
Product Design & Strategy
From discovery to UX/UI and dev handoff. Complete product development with strategic thinking.
Branding & Communication
Positioning, visual identity, marketing, and content that resonates with your audience.
Design Team Scaling
Access to a flexible, outsourced design team that grows with your needs.
Selected Work
Realio Network
Web3 Infrastructure & Digital Asset Innovation
product leadership
ux design
design ops
Trst Inc.
Strategic Product Vision & Rebranding
brand design
product strategy
communication consultancy
Ping
A medicine drop counter for bling people
product strategy
design leadership
investment
startup funding
Cartesi
Multi-Phase Design Partnership
web design
visual design
art direction
design leadership
Opslock
Website & Comms
UX design
communication strategy
Circuito Mangabeira
An instruction manual for a new businesses
product strategy
design leadership
Diogo Carvalho
Design leadership for high-growth startups and Web3 ventures.
© 2025 Diogo Carvalho.
All rights reserved.